Celebrating Asia, Middle East and Africa’s success and outstanding achievements in higher education

Finding a need and filling it
An increasing number of Asian, Middle East and African universities are advancing in institutional development and internationalisation. They recognise the need for worldwide publicity in their quest to gain global recognition and to rise in world rankings.

We have conceived QS News-2-WOW-U to provide such public relations support to these universities through a QS-branded product at no cost to them.

News that matter most
QS News-2-WOW-U features universities’ academic achievements, experiences and developments that are unusual, extraordinary, outstanding or unique. It is about celebrating the best that they can be.

Editorial coverage
Relevant news, views and pictures from Asian, Middle East and African universities are included. News may highlight student and faculty achievements, programme development, research breakthroughs, innovations, international collaboration, international mobility and other notable areas of accomplishments.

Editorial sections

• WOW News – as detailed above
• WOW Views – higher education leaders’ comments on current issues
• WOW Pictures – official and social events
• WOW People – senior academics and administrators on the move
• WOW Events – calendar of regional conferences and seminars

Physical specification
A4 size

Online edition
Click here to view the fifth issue (May - Aug 2012).

Archives
Click here for the inaugural issue (April - June 2011).
Click here for the second issue (August-October 2011).
Click here for the third issue (November-January 2012).
Click here to view the fourth issue (February - April 2012)

Publication frequency
Quarterly – in February, May, August and November each year, to coincide with university terms.

Circulation reach
A complimentary copy is sent to the presidents of 4,500 universities in Asia, Middle East and Africa. Copies are also distributed at QS events worldwide, including QS-APPLE and QS-MAPLE international higher education conferences and QS WorldClass globalisation seminar.

Circulation breakdown
Click here for table of countries and the number of universities receiving the newsletter in each country.

Global reach, greater mileage
The online edition is emailed to our database of 100,000 university academics and administrators across the world, thus extending its reach globally.

It pays to advertise
QS News-2-WOW-U itself is a unique publication with unusual editorial content that is targeted at a top-level readership of university presidents. These are the people who matter most in your publicity campaigns. By communicating through your advertisement in the newsletter, your university strengthens its leadership positioning as an institution that is forward-thinking and outstanding among its regional peers. The more often your institution’s name is being seen by these university presidents, the stronger the top-of-mind recall when they consider potential partners for collaboration.

Advertise in QS News-2-WOW-U, your trusted channel for reaching university presidents in Asia, Middle East and Africa. Be seen by the people who matter most, and be counted as an outstanding university!

Advertising spaces and prices

Our value-added propositions
It is a marketing truism that a concerted advertising campaign is necessary to reinforce your sales messages and to sustain customers’ interest and support. We recognise and reward advertisers who sign up for a series of advertisements with us. The more you advertise in QS News-2-WOW-U, the more you’ll save. It’s that simple!

Here’s how your advertising dollar can work harder and more cost-efficiently for you – you’ll earn the following discounts if you place 2 or more advertisements (of same or larger size) within a 12-month period:

• 2 advertisements : 5%
• 3 advertisements : 10%
• 4 advertisements : 20%

Special higher discounts will be given for booking more advertisements beyond 12 months.

Technical specifications
Click here for details.